Welcome to The VAR Network. We provide high quality, professional business development services to suppliers, resellers and end users in the broadcast, telco and wider media sectors. Over the last 3-years we have provided long-term sales and marketing services for some of the market's leading suppliers, assisted resellers around the world promote and win business business with these suppliers' products, and worked for leading national and international broadcasters and media organisations to prepare tender documents and provide consultancy services for new technology projects.

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Our Services We bring international marketing, reseller programme formation and management, regional sales management and new technology implementation knowledge and experience to our clients:

  • If you are a supplier looking to increase sales in the international market, then we can help you with our extensive experience of market research and business development planning, value based marketing, reseller network formation and management, and regional sales management.
  • If you are a reseller looking for innovative and competitive products, then we can help you by regularly raising awareness of new suppliers and their products that can be enhanced with your local services to provide new, compelling offerings for your customers.
  • If you are a media organisation considering investing in new technology, then we can help you with services including workflow analysis of your current operation, investment report preparation, supplier independent support for tenders, project quality assurance and post-implementation reviews.
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Our Clients' ProductsOur clients offer a variety of systems integration, software and hardware solutions predominantly, but not exclusively, for the broadcast, telco and wider media sector. What they all have in common is a high quality of service and innovative products that are proven in operations, have strong technical performance and have attractive commercial models.

  • If you are looking for complete turn-key solution delivery, then we are in contact with local systems integrators in many countries around the world, and promote three international systems integrators for fixed broadcast systems, OBs and SNG vehicles, and satellite communications earth stations. 
  • If you are looking for the latest in software products and solutions, then our clients offer AV ingest products, automated playout, newsroom computer systems, virtual reality sets, sports telestration graphics, 3D overlay graphics, and encoding and transcoding for streaming output to multiple delivery platforms.
  • If you are looking for high quality hardware products, then our clients offer high performance AV ingest cards, SAN accelerators, IT storage for meduia applications, virtual tape libraries, satellite communications small antenna tracking systems and fibre optic links for HD camcorders.

 

Our service packages are custom designed to meet the specific requirements of each of our clients. Our clients' product offerings are high quality, proven and have attractive pricing. Combined, the complete path from product innovation to solution operation is made more efficient and smooth. We invite you to read this web site to get a better understanding of the value The VAR Network adds at each stage of the process, and then to contact us to see how we can help you. Thank you.

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Benefits for Suppliers

  • Lower cost and risk regional sales channel
    with fixed monthly fees and commission for established channel approach.
  • Faster channel set-up
    with access at executive level to established reseller relationships across Europe.
  • More effective market awareness raising
    with mailshots to an end-user database of over 2,000 qualified contacts across Europe.
  • Stronger reporting and management
    with on-line tracking tools for Reseller Status, Sales Pipeline, Latest Activity and To Do lists
  • More reliable return on investment
    with sales achieved by experienced regional sales managers with proven track records.

Benefits for Resellers

  • Improved awareness of new suppliers
    with new products and solutions to refresh and complement your existing portfolio.
  • Better access to supplier information 
    with on-line access to sales and marketing tools, such as Price Lists and Reseller Briefing Notes.
  • Higher value In country and remote support
    for marketing, pre-sales, bid preparation, project management and on-going support.
  • Smooth supplier relationship management
    with experienced partner and supplier-reseller management approaches and executive contact. 
  • More end-client consultancy services
    with high quality PDD and workflow analysis delivered by experienced experts.