The investment cost to build a successful sales channel in new geographic territory can be prohibitive. Staff, travel and office costs have to be weighed against the time it will take to build the right local relationships to win sustainable profitable business and get a return on your investment.

And yet doing nothing is not an option. Your competitors will not be holding back and their stronger market presence will mean that they win the business even though you have the better offerings. 

The VAR Network provides companies like yours with a low risk, proven approach to building and managing a successful sales channel in Europe. We strongly believe that the most effective route to market is through local value added resellers (VARs). We manage the process of building a strong VAR network for you, evangalising your offerings and managing the sales process. We provide on-line reporting tools to enable you to review the latest status of your VAR network and your sales pipeline. 

By sharing costs across a portfolio of clients, we can offer you these services at significantly lower cost than you setting-up your own regional sales office and/or employing your own regional sales staff. Our established relationships across the territory also mean that we set-up your channel and start getting sustainable results more rapidly. Lower cost and faster returns - a far better return on investment is possible with The VAR Network.